Hi, I'm Melissa-Claire Chan
Founder,
Growth Hacker,
Designer.
Based in the San Francisco Bay Area
Born and raised in the SF Bay Area, I hold an Honors degree in Cognitive Science from the University of Toronto, St. George.
In the digital age, I am a founder deeply passionate about fostering personal human connections.
I bring extensive expertise in various marketing strategies, UI/UX design, graphic design, monetization and focused conversions.
My background in market analysis and due diligence ensures that every project I undertake is anchored in strategic insight.
Growth hacking is a way of thinking—let's connect and create something that converts.
Founder
I am the founder of a revenue-generating iOS and macOS app that has been available in the App Store for over 10 years.
My work has been showcased on the App Store's front page, featured in numerous collections, and highlighted in an Apple commercial.
UI/UX & Graphic Design
With over 20 years of experience in graphic design and prototyping, I am proficient in tools such as Adobe Illustrator, InDesign, Affinity, Figma, and Balsamiq, among others.
My design philosophy emphasizes simplicity and intuitive usability, adhering to the principle that form follows function. I create aesthetically pleasing designs with a focus on conversion.
Marketing: SEO & Ad's
I am skilled in ad-driven strategies that enhance user engagement and revenue including.
My apps depend on organic user acquisition, leveraging search rankings to attract high-quality customers who convert into paying users. Additionally, I have extensive experience in search engine optimization (SEO) across various platforms, including web, Google Images, Amazon KDP, Etsy, Google Maps, and more.
Market Analysis
I utilize diverse methodologies to conduct due diligence, accurately assessing a product's market share and user base.
Monetization Strategies
Conversions are crucial. I ensure that monetization strategies are robust and that customers feel confident and comfortable making purchases.